Prodege’s 2024 research, in partnership with nonprofit Section Z, reveals that while over 80% of girls face barriers to sports participation, 70% across all income levels still value team sports, highlighting a significant opportunity for brands to invest in breaking down these access barriers.

Read the full article written by Susan Stacey, Sr. Director, Sales at Prodege, published on quirks.com on December 3, 2024.

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