In a rapidly evolving mobile gaming market, Prodege stands out as a key player driving high-quality user acquisition through its innovative rewarded mobile acquisition platform. Recently earning top-10 accolades in the prestigious AppsFlyer Performance Index 17 for mobile advertising sources, Prodege has solidified its reputation as a trusted partner for gaming studios seeking to enhance player retention and maximize game engagement.
At the heart of Prodege’s success is its ability to target players using consumer insights gleaned from its robust loyalty programs, which serve Fortune 500 brands globally. This allows Prodege to connect gaming publishers with highly engaged players, generating not only incremental plays but also ensuring deeper in-game engagement that persists well beyond the initial seven days (D7) of play.
Alex Conner, Prodege’s SVP of Revenue & Operations, emphasizes the strategic advantage of their platform: “Rewarded user acquisition isn’t just about attracting net new players—it’s about initiating meaningful and deep-funnel engagement that leads to sustained retention. Our extensive understanding of consumer behavior allows us to deliver players who demonstrate higher lifetime value (LTV) and contribute positively to the return on ad spend (ROAS).”
With a massive reach of 20 million monthly active users across iOS and Android, Prodege offers game developers access to a dynamic and scalable solution to grow their user base. The platform rewards these users for their in-game activities, bridging the gap between mobile gaming studios and their prospective audiences effectively and efficiently.
As the mobile gaming industry continues to demand more innovative user acquisition strategies, Prodege is at the forefront, redefining the standards of rewarded traffic and establishing itself as a leader. Learn more about how Prodege can help your mobile user acquisition efforts and bring in high quality players to your iOS and Android mobile games here: Rewarded UA Overview
Written by Mark Madsen, Sr. Manager B2B Marketing, Gaming at Prodege.
Bridget Tirella
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